How to Become the Source AI Recommends
Learn how to find the questions your customers ask AI, uncover content gaps, and turn them into a content plan built for AI search.
I walk you through my FAN method, from one question to a complete topic map, using Claude and Semrush.
470 live attendees
800+ overnight signups
AI-Powered Keyword Research with Claude & Semrush
The workshop that 800+ people signed up for overnight: the complete automated GEO keyword research workflow — Semrush connection, skill file import, one anchor query. Watch me build it live, then run it yourself.
470 live attendees
800+ overnight signups
One workflow. Three steps. Fully automated.
Connect the data
Hook Claude up to live Semrush data — set up once, reuse forever. (A free fallback without Semrush is included.)
Import the skill
Load my GEO keyword research skill file and Claude knows the entire FAN methodology — no prompting skills needed.
Run the anchor query
One question in, a complete validated keyword brief out: the queries AI systems actually answer in your niche.
Where I've taught this before.
How to Become the Source AI Recommends
The keynote behind this website’s big idea: why AI recommendation replaces ranking — and the playbook for earning the recommendation.
GEO Keyword Research — Expert Inputs
Hands-on session for course creators: finding the questions AI answers in your niche, and building content AI cites.
Hire Anna for Your Event
Anna York is an AI search visibility consultant and educator, ranked #1 SEO expert in Germany by Favikon and recognized by Conductor as one of 15 AEO experts to follow.
She speaks in English and German on GEO/AEO, AI citations, and the shift from ranking to recommendation.
Keynotes, partner webinars and team workshops — speaking & press requests here.
Quick answers.
Yes. Live sessions and replays are free — registration by email, and everyone who registers automatically receives the replay link afterwards.
No. The workflow is shown with Semrush, but every session includes a free fallback path — the same one used in the 30-Day Challenge, built entirely on free tools.
English and German. Partner webinars are typically in English; German-language sessions and workshops for DACH teams are available on request.
Ready to put this into practice?
Go beyond the webinar
The 30-Day AI Visibility Challenge turns what you’ve learned into action.
One focused task a day.
Weekly live calls.
My eyes on your actual work.
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